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Hormonal well-being: Pierre Fabre invests in French start-up MiYé



Pierre Fabre Laboratories, via its funding subsidiary Pierre Fabre Make investments, has acquired a minority stake in MiYé, a French start-up specializing in skincare merchandise and dietary dietary supplements enhancing ladies’s hormonal steadiness and well-being.

This primary capital improve will allow the corporate, which was based in 2020, to ramp up its growth by benefiting from Pierre Fabre Laboratories’ medical experience and in-depth data of the pharmacy market. As an example, MiYé needs to ramp up its R&D investments, perform scientific research, bolster the scientific and medical endorsement of its flagship merchandise, and proceed its growth within the pharmacy and drugstore markets.

Co-founded by Caroline de Blignières and Anna Oualid, with the assist of a scientific committee specialised within the endocrine system, MiYé (“good friend” in Provençal) has opted to concentrate on the hormonal well-being market. The model describes itself as “created by women for women, to help them live better with their hormonal fluctuations and improve their quality of life, from puberty to menopause.

MiYé targets typically taboo and misunderstood signs of hormonal imbalance. As we speak, it provides a complete vary of 13 merchandise (5 dietary dietary supplements and eight dermo-cosmetics) centered on efficiency, naturalness, security and ease of use.

Within the quick time period, MiYé is getting ready to develop an awareness-raising and customized assist program by way of on-line consultations with naturopaths and micronutritionists.

Pierre Fabre Laboratories’ acquisition of a stake in MiYé two years after our launch is a fantastic endorsement. It’s an invaluable opportunity to strengthen our R&D resources so that we can promote the democratization of women’s hormonal health and work together to redefine the rules of a new ecology for the female body – one that is holistic, transgenerational and, above all, safer,” stated Caroline de Blignières.

In response to Frédéric Ennabli, CEO of Pierre Fabre Dermo-Cosmétique: “Hormonal steadiness is a serious stake that dermo-cosmetics shall handle. With MiYé, Caroline de Blignières and Anna Oualid have discovered a approach to assist ladies from puberty to menopause. They’ve created a model with a robust territory, with specialised and differentiating merchandise that are actually esteemed by shoppers, such because the Completely happy Cycles Serum.

In 2021, Pierre Fabre Make investments turned the bulk shareholder in Ladrôme Laboratoire (specializing in natural skincare and cosmetics), and in 2022, the sole shareholder in Même Cosmetics (specializing in wellness therapies for most cancers sufferers).

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