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SERAM partners with Qiova, a specialist of laser marking technologies



The subsidiary of the Neyret Group, a world chief of decorative ribbons, is becoming a member of forces with Qiova, a pioneer within the improvement of high-speed industrial laser options for the exact processing of supplies.

Because of Qiova’s patented programmable multi-beam laser expertise, SERAM – an organization specialising in equipment and ornamentation for the posh items trade – shall be in a position produce an infinite number of practical and aesthetic markings inside extraordinarily brief instances, on a complete host of supplies, together with glass, steel (aluminium, zamak, brass, copper, and so forth.), ceramic, plastic polymers, textile, wooden, cardboard, and so forth.

“Exceptional renderings”

Utilizing particular interplay between mild and materials, femtosecond lasers ship distinctive renderings, both on the product itself or on an added ornament (steel plate, leather-based ornament, and so forth.), with full management of precision and reproducibility.

QR codes, whether integrated into the decor or infinitely small, can now be personalised at very high speed, so that individual packs can be identified without disrupting the user experience. Digital content is incorporated into the product in an open-ended and retroactive way to connect with users,” stated SERAM in an announcement.

Because of its two subsidiaries – SERAM for the laser half and Sansara, which focuses on software program setting for monitoring particular person merchandise, Neyret Group now boasts a complete bundle (laser + software program) and might subsequently present prospects with turnkey marking options.

From the design stage through to the digital solution and support, these new end-to-end decoration and tracing solutions take into account all the customer’s industrial requirements throughout the project,” added SERAM.

The Neyret Group is betting on this SERAM-Qiova partnership to satisfy: new client expectations, together with CSR, setting, transparency, story telling; new model aesthetics wants (revamping, co-branding / sensory); new makes use of for merchandise (NFT, phygital, second life), in addition to new necessities from the market and regulators (anti-counterfeiting, Digital Product Passport, and so forth.).

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